Crunchyroll Has Nearly 200,000+ Paid Subscribers
http://www.yomiuri.co.jp/dy/features...03TDY13003.htm
Anime's future not so glum: Despite economic woes, hope alive at Tokyo anime fair Quote:
About 2 months ago, Crunchyroll have about 10,000 subscribers. It's gaining new subscribers in the past few months. 20,000 paying subscribers @ ~$6 a month = $1.44 mil a year. Ads would generate even more money than that. A large part of this money will go to the anime companies in Japan. [hulu pays its content providers 70% of the ad revenue] While this is not a lot of money, it's better than the 0 dollars that they get from fansubs. More anime contents from Japan = more subscribers and more ad revenues = more anime contents. And the cycle goes on. |
lol... i have an account on CR
They seem to have a lot shows...but most of them are either licensed (no videos) or no video period |
Well see, as long as there are cheaper ways to watch anime legally that's not $30 for a DVD with 4 episodes, people will pay. I don't pay because personally, they don't have much that interest me right now. But I cannot speak for mostly everyone.
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good for CR, wonder how long it'll take them to catch up to millions of fansub watchers. |
The only show on cruchyroll I'm remotely interested in so far is region blocked for no apparent reason other than profit maximization. So I get the ripped torrent and put the subtitles onto a better raw.
"bigsocce's" rather, hmmm, monothematic history of posts makes it a fair assumption that this is actually CR's PR department speaking here. Animesuki was meant to be a fan forum where people are posting as fans of anime and not out of monetary interest. I find it a worrying trend that people like Quarkboy, Tofusensei, most likely bigsocce, and God knows who else misuse it as a dropping place for their undercover ads. If they had a clear conscience about it they wouldn't hide their role in this game. It poisons the atmosphere when you need to have second thoughts about the sincerity of people's contributions here. |
hahaha!! that made me laugh!!
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I'm glad. Well, rather I hope I have reason to be glad. I'm not exactly sure how much crunchyroll will actually be able to help, but if it does, good for them, and good for the anime industry for taking this risk. ( not that i think they had many alternatives in the matter...)
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I'm still curious as to how Crunchyroll actually makes money off of free users. Seems like it would be quite difficult to make any sort of reasonable profit off of mere banner ads.
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I thought the ads were in the video
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I will say its pretty entertaining to look through post histories and see just how monochoromatic the posts are :)
Viral adverting, market fishing -- not too hard to spot but it would be nicer if the underlying commercial interest were simply stated up front. Otherwise, it starts feeling a bit like the stock pumpers that haunt supposedly independent finance forums pretending to be independent. Not to mention skirting forum rules a bit about commercial advert posts. |
This isn't really astroturfing or viral marketing because all of the posts are "See, online streaming is profitable" not "Crunchyroll is the place to go". And it usually results in a "Your numbers don't add up" flood... which I see in this threads future too. Speaking of which...
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Let's assume they are paying 70/30. That leaves 378k/yr before overhead. That's maybe enough to cover maybe 10 staff and a full set of servers and leaves you nothing to spare. Also, 4.5 million visitors watching 1.5 million hours? Meaning the average visitor watches <20 minutes of video. i.e. The average user doesn't even watch 1 full video. i.e. You get less than 1 video ad impression per visitor. This is making absolutely nothing in ad revenue.* (45k max per ad set maybe per month.) *Which would also explain why they basically put ads on every single page you click on now. Edit: My database lists over 1000 videos on CR which means that they paid over $50k out in translation alone. |
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I can understand not wanting to expose identities simply because of the broohaha it'll create (not here, but elsewhere). Similar to MediaBlasters not publicizing their use of former fansubbers AFAIK, and whomever Dattebayo has contracted with before.
Now I have no associations with CR other than being a member but despite their flaws--which can be overcome, mostly from those they deal with--it comes down to picking your poison: Funi or CR. For reasons I don't want to rant about here, I'll simply say that I'd rather go with CR. I'll also say that I feel that there's a chance.. some impetus for change in the way the industry works overall by going with CR, provided that CR also change a bit. |
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Anyway I personally see the number of paying subscribers going down soon. If Shugo Chara doesn't end this season it's going to really muss up the time line and I think that's one of their big draws. Also I believe there are quite a few people on Crunchyroll who go to other illegal streaming sites to watch stuff and only use Crunchyroll for the forums and such. BTW I personally am glad I'm able to watch a lot of stuff on Crunchyroll. However I still tend towards unimpressed on their translations. Erenfried's name isn't Elenfriet.He has to go through enough without you all screwing up his name. Also the translations tend to sound like dub scripts. Plus there are typos. (In the episode I just watched there was a "The" which should have been "Them".) |
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