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If Im not mistaken, the demographic for Gundam is more female than male. Although not for gunplas. I cannot remember where I got that from though so just take that info at face value.
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This only the case with the CE timeline.. Something like 60 to 40% i believe..
As for Gunpla, it's probably something like this..
1) Kids
2) Gundam otaku
3) Older Gundam fans..