Chihayafuru: Chihaya's nickname around school is "the beauty in vein" because she has really good looks (her sister is a model afterall) but she has a real tomboy personality so she doesn't really care about her looks,but that doesn't bother every guy
Cross Game:Aoba is the most popular girl in school and every guy wants to go out with her (she's also likely the greatest female pitcher of her generation, due to talent but also how hard she works),she might be the only one who doesn't realize how great a girl she really is.
Kemono no Souja Erin: Erin is very similar to a "ghibli heroine" she's a good hard working girl,the anime is quite long so while she starts out as a 8 year old (he mom is a great mother figure as well) you'll watch her grow up over the years.Not much romance but a whole lot of people look up to her.