I like the idea because it means people can move their current and favorites out of their .sigs but I can still check out the recommendations of people with whom I've had good tips on shows in the past.
Positive: the screen text in a thread will be composed mostly of content rather than .sig text.
Negative: more people will probably stick images in their .sig (though that can be turned off by the viewer now anyway).
Basically, I rather like the notion.
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