Quote:
Originally Posted by RRW
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I don't think that a lot of those posters over on MAL fully understand why Nichijou bombing is such a big deal.
It's not just that Nichijou bombed, per se, it's also that there's nothing else out there for KyoAni right now. Nothing at all. Most importantly, there's the context that this is all occurring in, given what we've seen in this calender year so far.
There was a time when KyoAni ruled "moe anime" like Final Fantasy ruled JRPGs.
Having a non-KyoAni "moe" anime come out around the same time that a KyoAni "moe" anime was also coming out was almost commercial suicide, very much comparable to releasing a different JRPG within a couple weeks of the latest FF game.
True Tears, and
ef, amongst others, felt the
pain of going head-to-head with KyoAni's
Clannad.
It wasn't that long ago when KyoAni had the moe fan market almost monopolized, leaving direct competitors fighting over leftovers.
Now, with Nichijou bombing, and KyoAni not having even one other anime out there from Winter 2011 to Fall 2011, KyoAni has left their "moe" marketplace dominance very vulnerable.
A-1 has entered the stage with
Anohana (a direct play on the Key/KyoAni customerbase, imo) and
iDOLM@STER (a direct play on the K-On/KyoAni customerbase, imo), the first of which is a big sales winner and the latter of which is potentially a 10 K or more seller. Combine that with A-1's sales success amongst the fujoshi (
Uta no Prince-sama) and shonen (
Ao no Exorcist) customer-bases, and they may be turning into an absolute
monster studio, at least commercially.
What happens if/when a KyoAni "moe" title goes head-to-head with A-1's next Anohana or iDOLM@STER? I have a feeling that such a thing won't go as well for KyoAni as Clannad vs. True Tears/ef did.
KyoAni needs to do something big and new (so, no, the K-On movie alone isn't enough) soon, or they risk getting completely eclipsed by A-1 and/or other anime studios.