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Chū-2 Byō Demo Koi ga Shitai! would appear to be a KyoAni produced product, so they have more control over that...though there are only two books at this point.
Kadokawa is a big time publisher, so it is still in KyoAni's best interest to be with them, though KyoAni seems to have managed to make a reasonable amount of money through other groups like Pony Canyon and KEY.
However they are first and last a animation company. They have been running commercials for themselves in some of their own shows the last few years. They also do not generally show a lack of quality in their products. At least in the art and animation departments. They have shown themselves to have very good technical skills as well has having competent directors who are good with timing and composition. Pacing is a variable. They have shown they can do different styles within the last few years...style of art and animation. No one has particularly tried to get them to change styles of programming.
Aside from Munto TV (and its movie) pretty much every show they have done since Full Metal Panic has gotten a lot of attention (good and bad). Few argue against their technical skills. Most seems to be either fustrated because they aren't going more of one show other another, or are fustrated that they aren't using their skills on some other style of show.
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