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Old 2013-02-09, 15:28   Link #947
SeijiSensei
AS Oji-kun
 
 
Join Date: Nov 2006
Age: 74
Quote:
Originally Posted by Reckoner View Post
Yeah that's why I said it wouldn't make sense to focus on us. But what about the more mainstream Japanese audience?
As rf points out, there is a mainstream anime market. From the most recent report in the ratings thread:

19.6%(10.9%) 01/06 (Sun) 6:30pm-7:00pm Fuji TV Sazae-san
13.1%(*9.1%) 01/06 (Sun) 6:00pm-6:30pm Fuji TV Chibi Maruko-chan
*9.6%(*4.4%) 01/05 (Sat) 6:00pm-6:30pm NTV Detective Conan
*7.2%(--.-%) 01/06 (Sun) 9:30am-10:00am Fuji TV One Piece

One in every five Japanese households was watching Sazae-san on Sunday, January 6th. Just how much more "mainstream" can you get?

In comparison, picking a random week in December in the US, the biggest Sunday night draw that week was Sunday Night Football with a 9.4% household rating; The Simpsons, arguably one of the most mainstream cartoon shows drew a 2.9. The other Fox cartoons, Family Guy and American Dad, had ratings in the low threes.

The American networks would sell their grandmothers to get ratings as high as Sazae-San. It's harder to find household ratings for US shows, because there is more emphasis in the reporting on key demographic groups like persons or women 18-49. This report for the week ending January 20th showed CBS "winning" that week with an average rating of 9.4. The top-rated show that week, NCIS, was watched in 14.2% of households.
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