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Generally, modern American cartoons fall into one of two categories:
1) Clearly aimed at kids (adults can still enjoy it, of course, but they're still shows that are aimed at kids).
2) Comedies aimed at adults. Now, these comedies may have a sci-fi or vaguely "slice of life" element to them, but they're still mainly comedies.
Now, what's the American cartoon equivalent of Steins;Gate? Of Madoka Magica? Of Mawaru Penguin Drum? Of Sword Art Online? Of Hyouka? Of Fate/Zero?
It's just not there. Until there is one, the anime/cartoon differentiation will exist for anime fans.
There was a brief period around when the Timmverse and Avatar was airing that American animation was starting to show some signs of branching out in an anime-esque way, but it just didn't truly hold, imo.
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