Since this is going to sponsored by Ponycanyon as seen from the PV, the possibility that this being an A-1 (Aniplex's fully controlled subsidiary) project is extremely low.
But it does feel like a cross between Kannagi and Lucky Star in terms of art style... Well, who knows maybe Kyoani is thick-skinned enough to invite Yamakan to make the OP or even direct some episodes.
I'll quote myself if it turns out to be true.
