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From a business standpoint, Haruhi 1 was so big that the licensing fees were probably more than what the US pays for the war in Iraq
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Kadokawa has a local branch in the US, so the licensing fees are practically a bargain, or nonexistent. At least so I have heard, but anyone living in the US and with some idea of the market there may give you a stronger hint.
The longer wait to release season one could be due to market scanning. It doesn't take only the licensing fees to publish anime outside of Japan, you know
(publicity, dubbing, subbing...)