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I'm also somewhat confused. It was definitely creative and entertaining, but with compressing an entire cour plot into 1 episode, it left me very confused at times from the lack of context and exposition.
Banpresto is a toy company -- are they hoping to merchandise this in some way? I guess it's similar to Gainax convincing Subaru to fund a magical girl anime to promote it's cars? lol...
It takes a lot of effort to come up with character designs, world setting, exposition, general plot behind the world, etc. Why come up with all that and only give us a third of the understanding compressing an entire cour story into 25mins?
Here's to hoping this was just used as an interest builder to make a full season. Probably with a dual audience target similar to PreCure? That way they can appeal to older audiences and still sell merchandise to the kiddies.
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