View Single Post
Old 2007-08-08, 16:17   Link #19
4Tran
Senior Member
 
 
Join Date: Dec 2005
Quote:
Originally Posted by Stark View Post
Not much :S
Claymore is not the kind of show that traditionally sells well in Japan. 5700 in sales for the first volume is quite respectable; I'd expect this figure to do down for future volumes, but it should still make a healthy profit.

Quote:
Originally Posted by aohige View Post
You also have to consider, that DVD sales are NOT a good measurement of how popular series is, when it comes to franchise level of Gundam, Dragon Ball, One Piece, PuriCure, Sailor Moon, DigiMon... you get the idea.

These large marketing franchise gets most of its income from sales OTHER than DVDs, so when you want to talk about Gundam and its popularity, thread about DVD sales really isn't a very good one.
Strictly speaking, that isn't true at all; both the sales of a show's DVDs and it's ratings are direct reflections of how popular a show is. The difference is that they tell us different kinds of data: sales inidicates how many people felt the show was willing to purchase at (originally) around 5000 Yen per disc. With 1.2 million in sales, that makes Seed Destiny one of the best selling Gundam show all-time. Incidentally, this would have netted Bandai around 60,000,000,000 Yen in sales, which is a very hefty portion of the total Gundam revenue for those years.

While peripheral sales also gauge popularity, it does so much more indirectly. It's also indicative of the quality of the merchandise, the appeal of said merchandise to the fanbase, and how good the show is as a 30-minute commercial. This ties into the recent Gundam shows because the traditional merchandise (mostly toys) didn't appeal to the fanbase - instead, they tended to go for music and drama CDs and the like.
__________________
The victorious strategist only seeks battle after the victory has been won...
4Tran is offline   Reply With Quote