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Old 2009-06-22, 15:10   Link #68
stubby42
Senior Member
 
Join Date: Aug 2008
Location: UK/Canada
The fact is its buisness, plain and simple the media industry globally is suffering heavily because of increasing attacks from the internet.

In the past the media would of been far more willing to take risks on projects it was a more reliable media landscape, people had to rely on the mass media because publishing anything was highly expensive.

But then the computer comes along and changes everything, its like buying a tv then the company throws in the film studio, a transmitter, a radio (plus studio), a printing press and a phone.

The media is competing directly with the people that used to be a part of their audience and even when people watch there shows many choose to watch it online which means the networks loose out on advertising revenue and dvd sales.

tv/films/radio/books all have to be hits because their making back the money the studios spent on making and advertising every project that failed and in this economic enivroment if something is a hit it has to be a blockbuster.

The fact is they've worked out a model that increases the odds of something being a hit product so their going to use every trick in the book to maximise profits because right now their fighting for their survival.

Theres no place for art in the media anymore.
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