I know this has probably been discussed before, but this is the best video I've seen on the whole state of the anime industry:
http://www.youtube.com/embed/gYGj7pmb93A
It's a nice, digestable, sharable encapsulation about the industry. It's not really meant to incite the same, tired argument, but does a good job dispelling general ignorance and informative for people who don't know.
In any case, spread it around as much as you can, so that people know there are options and can make their own decision about what they want to do.