[tyranuus]

I think part of it is they've also misjudged what the original picture was doing; judging by the original artwork she was running but spinning around or turning to face you (or at least glancing back causing her body to turn slightly), whereas the new artwork has her just running away, but kept the cape and tale effect from the spin, which isn't present in this version.
If they're trying to imitate the original novels but in an american style, they would have been better having her half turning, with the face covered by hair/silloutted out, with just a red/brown eye gleaming through (which could justifiably be photoshopped, it doesnt even have to be clear), and that way the cape, and tale wouldnt have seemed so out of place.