2010-05-07, 00:39 | Link #1 | ||
Senior Member
Join Date: Oct 2006
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The ever so growing Crunchyroll and Video Streaming in general (+ Netflix & Amazon)
From QuarkBoy at another forum:
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---------------------------------------Crunchyroll Revenue from paid subscription and ad revenue---------------------- 20,000 subscribers x $5 on average x $12 months = $1.2 mil a year from subscription revenue AD revenue: maybe $10 CPM ($10 per 1000 views). Various news article put it as $30 CPM for hulu so I am guessing its $10 CPM for CR. Just a guess. |
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2010-05-07, 16:47 | Link #3 |
Obey the Darkly Cute ...
Author
Join Date: Dec 2005
Location: On the whole, I'd rather be in Kyoto ...
Age: 66
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Sooooo, they're saying that they gave $1,000,000 each year to Japanese firms and, in turn, a Japanese conglomerate invested $750,000 back, once ....
And assuming any veracity to (20,000 subscribers x $5 on average x $12 months = $1.2 mil a year from subscription revenue), that leaves $200K/yr after royalties. The business math for staying in the black seems a bit shaky here, perhaps there's not enough data ... What might make sense here is for the content providers to just *assume* that CR provides the same "advertising" of the franchises as do the Japanese broadcast conglomerates and pay CR accordingly as they do the Japanese broadcast companies. Then establish US branches to actually market/sell anime DVDs, swag, figures, and other merchandise.
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2010-05-07, 18:33 | Link #6 |
Senior Member
Join Date: Nov 2003
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Everyone is doing the math in the wrong direction...
CR has... ~40 shows licensed direct from Japan with 13 or 26 eps... (I gave up counting since 40 was a nice number) 1000000/40 series = 25000/series, or 1000-2000/episode [Or the same as ~40-120 additional R2 DVD sales per disc or ~400 per series.] And this assumes equal viewing among all series which is obviously not true. Last edited by bayoab; 2010-05-07 at 18:41. Reason: Fixed flawed calculation, R2s have 2-3 eps |
2010-05-10, 02:50 | Link #7 | ||
Senior Member
Join Date: Oct 2006
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$1,000,000 / 40 series = $25,000 per series. Any idea how much it cost to license an anime series? http://www.animenewsnetwork.com/news...ad-to-survival Quote:
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2010-05-10, 03:02 | Link #8 | ||
Senior Member
Join Date: Oct 2006
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For March, Crunchyroll 21.8 million videos views, Funimation 55 million videos views
http://www.animenewsnetwork.com/pres...wth-in-q1-2010
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Summary: Crunchyroll 21.8 million views worldwide Funimation: 55 million views for North America through various distribution platforms like funimation, youtube, hulu, etc.... Just to put things into perspective, here's the USA videos views from Comscore: http://www.comscore.com/Press_Events...Video_Rankings Total Internet : Total Audience 31,241,101 100.0 Google Sites 13,056,042 41.8 Hulu 1,070,460 3.4 Microsoft Sites 655,068 2.1 Yahoo! Sites 477,887 1.5 CBS Interactive 457,261 1.5 Viacom Digital 370,179 1.2 Vevo 331,144 1.1 Turner Network 302,626 1.0 Fox Interactive Media 300,392 1.0 AOL LLC 280,328 0.9 #1 is youtube with 13 billion views (42% of the US video markets) #2 is hulu with 1 billion views (3.4% of the US video markets) |
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2010-05-10, 03:38 | Link #9 | |
Obey the Darkly Cute ...
Author
Join Date: Dec 2005
Location: On the whole, I'd rather be in Kyoto ...
Age: 66
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From the referenced article, quoting Iwata who heads up the animation for TV Tokyo:
"as it stands, we may have to go back to the way it was in the past — back to selling Japanese animation only to the Japanese marketplace." I'm not sure that would be a bad thing (for the japanese anime industry). One of the problems is that part of the appeal of anime is the cultural component. Anime "made for the global market" is probably going to be as questionable as the OEL pseudo-manga crap Tokyopop is spewing. The article itself highlights some of the problem: the distributors themselves who only want to play with "big hits" (e.g. Naruto, Pokemon) instead of understanding the niche nature of the market. Quote:
Again, its a question of understanding the market in regard to collectibles and how that is different. Public television seems to do nicely selling extremely low volume DVD sets, eh? I think Funimation is closer to being on the right track by 'broadcasting' works it plans on selling via DVD (or to check the buy potential based on views). With CR, it depends on which Japanese content creators want to play with them since there's no followup of merchandise to be had. Companies with US presence might be interested in partnering with CR... at least until they get their feet grounded. However, its also just as likely that the anime industry in Japan will decide the "overseas" market isn't worth the trouble and return to serving just the domestic audience as they used to.
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Last edited by Vexx; 2010-05-10 at 03:49. |
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2010-05-10, 06:56 | Link #10 |
Loser-Bum
Join Date: May 2010
Location: a little room
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Sometimes it's better to discover anime (or fansubs for that matter) on your own. I'm just afraid that there will be a large scale fansub regulation if Crunchyroll gets featured on the mainstream news. I wouldn't add the copyright infringement stuff since it's a given. However, there are various groups (censorship, feminists, etc.) that will definitely go down on anime like starving pigs on a corpse.
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2010-05-10, 21:43 | Link #13 |
Nekokota Festival
Join Date: Nov 2009
Location: Lost in the Fairy Forest
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Well it seems that Funi and Crunchroll need to license more anime at a faster I say Funi jumps the gun and get Strike Witch season 2 and Baka to Test to Shoukanjuu season 2 an license them now before they play on the air
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2010-05-10, 22:02 | Link #14 | |
Obey the Darkly Cute ...
Author
Join Date: Dec 2005
Location: On the whole, I'd rather be in Kyoto ...
Age: 66
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Get back to me when we have 100% *REAL* broadband penetration (frankly, I'd argue that conventional passive "tv viewing" is ALREADY marginalized anyway by interactive entertainment and a return to more traditional live entertainment ... one reason the Big Content Providers are desperate to turn the Internet into a 'passive consumer experience'... can't have all You Little Peasants creating entertainment for yourselves after all).
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2010-05-10, 22:14 | Link #15 | |
Hyakko Fanboy
Join Date: Nov 2008
Age: 32
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For the topic itself I hope Crunchy and Funi can keep this good trend and make west market profiting for Japan's Anime Industry, and for the user itself its always nice to have easy way to support the industries.
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2010-05-10, 22:40 | Link #16 | |
Obey the Darkly Cute ...
Author
Join Date: Dec 2005
Location: On the whole, I'd rather be in Kyoto ...
Age: 66
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2010-05-11, 01:31 | Link #19 |
Princess or Plunderer?
Join Date: May 2009
Location: the Philippines
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I have bad feelings on this one. I hope it wouldn't end up that they suspend the dubbed viewing before the series ends. And plus, ain't Strike Witches that anime with main characters wearing no pants (not pantsu)?
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2010-05-11, 02:06 | Link #20 |
Obey the Darkly Cute ...
Author
Join Date: Dec 2005
Location: On the whole, I'd rather be in Kyoto ...
Age: 66
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They wear sleek battle shorts, yes that's what I call the Strike Witch clothing. (rofl)
"A dreadful silence fell across the conference table as the commander of the Vl'hurgs, resplendent in his black jewelled battle shorts, gazed levelly at the G'Gugvuntt leader..."
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Last edited by Vexx; 2010-05-11 at 23:45. |
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